I’m a senior product designer and digital consultant, specialising in human-centered design that enables business transformation in complex industries. I turn complexity into clarity by designing intuitive, scalable products across the full lifecycle, from discovery and research to information architecture, journey mapping, prototyping, delivery, and iteration in Agile teams.

I partner closely with stakeholders and engineers to align outcomes, navigate constraints, and support confident product decisions. Highlights include enterprise work for Standard Bank across platforms like OneHub, BCB Mall, and entitlements and permissions experiences, as well as supporting Bridgestone across EMEA to modernise digital ecosystems and establish consistent UX patterns and scalable foundations.

With a consulting mindset, I influence across teams, mentor designers, and strengthen craft and execution. I also hold a degree in counseling, which deepens my understanding of human behaviour and strengthens my research insight, decision-making, and empathetic design.